This Privacy Policy describes how bet22 collects, uses, stores, and protects the personal information of Pakistani players and all other users of the bet22 platform. We are committed to handling your data with the same transparency and care that governs every other aspect of our platform.
Six core principles that govern how bet22 treats every piece of personal data it holds about its players.
bet22 collects only the personal data that is strictly necessary for the purposes for which it is collected. We do not gather data speculatively or build profile databases beyond what our licensing obligations and platform operations require.
Your personal data at bet22 is used only for the specific purpose for which it was collected — account operation, payment processing, KYC compliance, or responsible gaming. We do not repurpose your data for unrelated commercial activities or sell it to data brokers.
bet22 takes reasonable steps to ensure that personal data held is accurate and, where necessary, kept up to date. Players are encouraged to update their account information promptly when any personal details change, particularly contact numbers and payment method details.
Personal data held by bet22 is protected by SSL/TLS encryption in transit and appropriate encryption at rest. Access to player data is restricted to authorised personnel on a strict need-to-know basis. Regular security reviews are conducted to identify and address vulnerabilities.
bet22 does not retain personal data indefinitely. Data is held only for as long as is necessary for the purposes for which it was collected, subject to overriding legal or regulatory obligations — such as AML record-keeping requirements under our international gaming license.
bet22 maintains an open and transparent approach to data processing. This Privacy Policy is written in clear, accessible English — not in deliberately complex legal language designed to obscure what we actually do with Pakistani player data. What you see here is a genuine description of our practices.
This Privacy Policy ("Policy") is issued by bet22 ("bet22", "we", "us", or "our") and applies to all personal data collected through the bet22 online platform at bet22.cam, including all associated gaming services, sports betting markets, mobile access, customer support interactions, and payment processing activities.
This Policy governs our data processing activities in respect of all registered and prospective players, website visitors, and any other individuals whose personal data is processed by bet22 in connection with the operation of its platform. This includes Pakistani players accessing bet22 from Karachi, Lahore, Islamabad, Faisalabad, Multan, and all other cities across Pakistan.
This Policy should be read in conjunction with bet22's Terms and Conditions and Responsible Gaming Policy, all of which collectively govern your relationship with the bet22 platform. In the event of any conflict between this Policy and those documents on a privacy-specific matter, this Privacy Policy shall prevail.
bet22 is the data controller in respect of personal data collected through the bet22 platform. As data controller, bet22 determines the purposes and means by which personal data is processed and accepts responsibility for ensuring that such processing is conducted in accordance with applicable data protection obligations under its international gaming license.
For all privacy-related enquiries, data subject access requests, or data protection concerns, Players may contact bet22 at the following address:
bet22 collects personal data through a number of channels and in several categories. The table below summarises the main categories of personal data we collect, along with the primary collection channel for each:
| Data Category | Specific Data Points | Collection Channel |
|---|---|---|
| Identity Data | Full legal name, date of birth, CNIC / Passport number, photograph (for KYC) | Registration & KYC verification |
| Contact Data | Pakistani mobile number, email address, residential address | Registration form |
| Financial Data | JazzCash / EasyPaisa wallet number, bank account details (HBL, UBL, Meezan Bank etc.), transaction history | Payment processing |
| Technical Data | IP address, device type, browser type & version, operating system, session timestamps | Automatic platform collection |
| Usage Data | Games played, bets placed, wagering amounts, win/loss history, session duration, feature usage | Platform activity logging |
| Communications Data | Support chat transcripts, email correspondence, feedback submissions | Customer support interactions |
| Responsible Gaming Data | Self-imposed limits, cooling-off periods, self-exclusion requests, flagged risk indicators | Account settings & platform monitoring |
bet22 does not collect special category data — such as racial or ethnic origin, political opinions, religious beliefs, health data, or biometric data — except where strictly required for identity verification under KYC obligations, in which case only the minimum necessary data is processed and retained for the minimum required period.
bet22 uses the personal data it collects for the following purposes:
bet22 processes personal data under one or more of the following legal bases, depending on the specific processing activity in question:
bet22 does not sell personal data to third parties. We may share personal data with the following categories of recipients where necessary for the operation of the bet22 platform:
Where bet22 shares personal data with third-party processors, it ensures that appropriate data processing agreements are in place requiring those processors to handle personal data securely and only for the specific purposes for which it is shared. bet22 remains responsible for personal data shared with its processors and retains oversight of those processing activities.
bet22 retains personal data for no longer than is necessary for the purposes for which it was collected, subject to overriding legal and regulatory obligations. The following general retention periods apply:
| Data Category | Retention Period | Basis |
|---|---|---|
| Account & Identity Data | Duration of account + 5 years post-closure | AML / licensing obligations |
| Financial Transaction Records | 7 years from transaction date | AML / regulatory requirement |
| KYC Documentation | 5 years from account closure | Licensing obligation |
| Gaming / Betting History | Duration of account + 2 years post-closure | Dispute resolution / audit |
| Support Communications | 3 years from date of communication | Legitimate interest / dispute resolution |
| Marketing Preferences & Consent Records | Duration of consent + 2 years | Consent documentation requirement |
| Technical / Log Data | Up to 12 months | Security monitoring |
Upon expiry of the applicable retention period, personal data is securely deleted or anonymised in accordance with bet22's internal data destruction procedures.
bet22 implements appropriate technical and organisational measures to protect personal data against unauthorised access, accidental loss, destruction, or alteration. The security measures currently deployed include:
The bet22 platform uses cookies and similar tracking technologies to operate correctly, enhance user experience, maintain session security, and support platform analytics. The following categories of cookies are used:
Players can manage cookie preferences through their browser settings. Disabling non-essential cookies will not prevent access to bet22's core gaming and betting services but may affect the functionality of platform preference features. Strictly necessary cookies cannot be disabled through browser settings without rendering the platform inaccessible.
Subject to applicable data protection law and any overriding legal or regulatory obligations, Players have the following rights in respect of personal data held by bet22:
As a bet22 player, you hold specific rights over your personal data. All requests should be submitted to [email protected].
You have the right to request a copy of the personal data that bet22 holds about you. Upon verification of your identity, bet22 will provide a structured summary of your data within 30 days of receiving your request.
You have the right to request the correction of inaccurate personal data held by bet22, or the completion of incomplete data. Many personal details can be updated directly through your bet22 account settings.
You have the right to request the deletion of your personal data where it is no longer necessary for the purposes for which it was collected, subject to any overriding legal retention obligations — such as AML record-keeping requirements under our gaming license.
You have the right to request that bet22 restricts the processing of your personal data in certain circumstances — for example, while the accuracy of data is being contested, or pending the outcome of an objection to processing.
Where processing is based on your consent or on contractual necessity, you have the right to receive your personal data in a structured, commonly used, machine-readable format, and to transmit it to another controller where technically feasible.
You have the right to object to the processing of your personal data where that processing is based on bet22's legitimate interests. Where you object, bet22 will cease that specific processing unless it can demonstrate compelling legitimate grounds that override your interests.
Where processing is based on your consent — such as receiving marketing communications — you may withdraw that consent at any time through your bet22 account settings or by contacting [email protected]. Withdrawal does not affect processing carried out prior to withdrawal.
If you are unsatisfied with bet22's handling of your personal data or any privacy request, you have the right to escalate your complaint to the relevant supervisory authority or data protection regulator under bet22's licensing jurisdiction.
The bet22 platform is strictly for adults aged 21 years and above. bet22 does not knowingly collect personal data from individuals under the age of 21. Age verification is a mandatory component of account registration, and bet22 may request documentary proof of age at any stage of the account lifecycle.
bet22 encourages parents and guardians to use appropriate parental control software to restrict access to gambling websites. The protection of minors from gambling-related content and activity is a foundational commitment at bet22, not a regulatory afterthought.
The operation of the bet22 platform may involve the transfer of personal data outside of Pakistan — for example, to the servers of third-party game providers, payment processors, or security service providers located in other countries. Where such transfers occur, bet22 ensures that appropriate safeguards are in place to protect your personal data to a standard equivalent to that required under applicable data protection obligations.
These safeguards may include: contractual clauses that bind the recipient to appropriate data protection standards, transfers only to jurisdictions that provide an adequate level of data protection, and binding corporate rules where applicable. Players who wish to obtain further information about specific cross-border data transfer arrangements may contact bet22 at [email protected].
bet22 will only send you promotional communications — including bonus offers, free bet notifications, game launch announcements, and PSL cricket betting promotions — where you have provided explicit consent to receive such communications, or where a prior relationship between you and bet22 otherwise permits such contact under applicable law.
You may update your marketing communication preferences at any time through the Communications section of your bet22 account settings. Alternatively, you may submit an opt-out request to [email protected] at any time. Opt-out requests will be processed within 5 business days. Note that opting out of marketing communications does not affect the delivery of transactional communications — such as deposit confirmations, withdrawal notifications, and account security alerts — which are sent on the basis of contractual necessity regardless of your marketing preferences.
bet22 does not sell or rent your contact details to third parties for their own marketing purposes. Your mobile number and email address are used solely for bet22 communications and for the payment and verification functions for which they were provided.
bet22 reserves the right to update or amend this Privacy Policy at any time. Where changes are material — such as changes to the categories of data collected, the purposes for which it is used, or the third parties with whom it is shared — bet22 will endeavour to notify Players through platform notifications or email to the address registered on your bet22 account.
The effective date at the top of this Policy indicates when the current version took effect. All prior versions of the bet22 Privacy Policy are superseded by the current published version. Players who continue to use the bet22 platform following any update to this Policy are deemed to have accepted the revised terms. If you do not agree with any change to this Policy, please contact [email protected] to arrange account closure.
For any questions or concerns about this Privacy Policy, or to exercise any of your data rights as described in Section 10, please contact bet22 at:
If you believe that bet22 has not handled your personal data in accordance with this Policy or applicable data protection law, please submit a formal complaint to [email protected]. bet22 will acknowledge your complaint within 2 business days and provide a substantive response within 20 business days of receiving sufficient information to investigate the matter.
If you remain dissatisfied after bet22's internal complaints process has been completed, you may have the right to refer your complaint to the relevant data protection supervisory authority under bet22's licensing jurisdiction. Details of the applicable supervisory authority are available on request from [email protected].
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